Understand STEM Education and how Westfield unites science, technology, engineering, and mathematics to develop global business leaders. This article is designed for professionals and individuals looking to consolidate their education and advance in international leadership roles.
At Westfield, STEM Education is the academic framework that connects the entire educational offering with the needs of our students and professionals seeking leadership in complex, global environments. Through the MBA in Business Analytics, Master in Financial Analytics, and Master in Digital Marketing Analytics, the STEM model is reflected in practical experiences, core courses, and rigorous methodologies. This prepares participants to lead with data, drive sustainable innovation, and create strategic impact across industries.
STEM at Westfield: science, technology, engineering, and mathematics for leadership
STEM (Science, Technology, Engineering & Mathematics) aligns four pillars that drive evidence-based decisions, scalable solutions, and leadership with impact.
This approach guides Westfield’s academic and practical design.
Science provides the discipline of hypothesis, verification, and reproducibility. In the MBA in Business Analytics, applied statistics and experimentation elevate raw data into executive insights, enabling leaders to ground decisions in measurable impact.
From there, technology builds the systems that connect data with business performance. In the Master in Digital Marketing Analytics, advanced platforms, measurement tools, and automation accelerate growth, optimize attribution, and scale strategies across markets.
Equally, engineering defines the models, processes, and governance structures that sustain analytics at scale. In the Master in Financial Analytics, financial engineering, machine learning, and risk management are applied to design resilient portfolios and investment strategies.
Finally, mathematics underpins the logic of consistency and efficiency. Probability, optimization, and prescriptive models in the MBA in Business Analytics support dashboards, simulations, and rules that allow executives to anticipate scenarios and guide organizational performance.
Programs share an academic and practical backbone: Global Immersion Week, Capstone Project, mentoring, and in-person sessions in Miami that strengthen leadership, teamwork, and execution.
People, Planet & Profit as the learning frame
The People, Planet & Profit (Triple Bottom Line) model takes shape in teaching. In some courses, Lecturer (PhD, conceptual rigor) and Practitioner (active executive, real-world application) perspectives are incorporated into the academic experience, ensuring learning with human, environmental, and financial impact. Course evaluation and case analysis are guided by Triple Bottom Line Thinking.
Core Training Block
Complementing this framework, there is a shared academic foundation across all three Masters. The curriculum integrates Data Analytics and Decision-Making, Database Management Systems, Data Mining, Business Analytics and Statistical Programming, Mathematical Methods for Data Engineering, and Triple Bottom Line Thinking. These common courses define the backbone of Westfield’s STEM Masters and ensure consistency in the learning journey.
Differences to guide your choice
MBA in Business Analytics: executive leadership with applied analytics across the enterprise.
Master in Financial Analytics: quantitative depth for markets, valuation, and risk.
and start the program that aligns with your goals.
